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1Devs Inc

Insights

Cyrus Venancio

WHAT MAKES A GREAT WEBSITE

There are many web design and development companies in the Philippines that can help you build a website for your business. However, only a handful know how to create a really stunning website that does more than present info about your company.
1. Visual Design
Having a great design invites more trust from your viewers. When they see that your site is well-organized and has a clean layout, they’ll think that you spent a good amount of money to make it look professional.

The theme you decide to have on your site says a lot about brand quality and it can affect a person’s decision in doing business with you. A goofy looking site will obviously be less trusted compared to one that sports a professional design.

A trusted site generates more leads which can eventually be converted into sales. Our UX and UI experts know about this fact which is why we carefully plan out how our web designs.
2. Branding
The choice of colors and fonts may seem trivial to many but these aspects can say a lot about a brand. Both elements must be completely in sync with the brand you want to present. Your website should have the same font and colors found in your logo.

The best design should have two kinds of fonts at most to avoid confusing viewers. In addition to this, the fonts have to complement each other because you’ll be using them on the rest of the pages and all marketing materials in the future.

Colors should blend well with your logo and brand. No more than three different colors should be seen on a website.
3. Content
Generating traffic is difficult to do. People have a short attention span that they’ll leave your site the moment they dislike what they see, read, or even feel from it.

This is why it’s important for websites to have relevant and informative content that will entice viewers to come back to the site. 1Devs Inc. has a team of content writers well-versed in SEO to help you fill your site with useful information.
4. Images, charts, or graphs
Images actually have an effect on focus retention. High-quality images that represent the products or services you’re selling improve readership. Charts and graphs are good to have since they give a summary of factual data. They also make your site look more professional.

Every image on the site should have a purpose. Images are heavy on page load speeds so there’s really no need to put too much of them on your site.

There are image compressors that reduce the size of the image without having a large impact on their quality. Website developers must know how to use them to improve site performance.
5. Speed
A site loading within 5 seconds is already a stretch. Users expect a site to load in less than 2 seconds. Online shoppers readily leave sites that show poor performance and speed. Many won’t bother returning to your website if they had a bad experience visiting it.

Minifying CSS, reducing JavaScript, and using browser caching are some of the most commonly used techniques to enhance load speed. Optimizing and compressing images is also another method developers can do to improve site speed.

6. Navigation

Your website should be easy to navigate. Users should be able to quickly get a hold of the information they need in just a few clicks.

Call-to-action portions should be placed on locations where they can be easily spotted by viewers. It shouldn’t be spammed on the page, though, just to get their attention.

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